Introduction OpenAI’s highly anticipated advertising integration for ChatGPT is set to transform the digital advertising landscape in 2026. With 900 million weekly active users and a projected $26 billion market opportunity, this rollout represents one of the most significant shifts in search advertising since Google AdWords launched. Platform Reach ChatGPT’s massive user base positions it…

Comprehensive 3-Year Analysis: ChatGPT vs Gemini vs Claude 📱Annual Active Users (AAU) Comparison Table Platform 2024 AAU 2025 AAU 2026 Predicted AAU 2024-2025 Growth 2025-2026 Growth 2-Year CAGR ChatGPT 420-450M 1.0-1.2B 1.4-1.8B +138-167% +40-50% +83-100% Google Gemini 200-280M 450-850M 1.0-1.4B +125-204% +122-65% +124-129% Claude 20-28M 25-40M 110-160M +25-43% +340-400% +179-221% Total Market 640-758M 1.48-2.09B 2.51-3.36B…

Between mid Dec to end of Jan is when all retailers are doubling down on their EOY promotion and marketing. And with AI answer engines taking more attention and time from retail consumers, the holiday season in 2025 presents exciting opportunities for online businesses that act fast with their content strategy. Below is an anatomy…

The 2025 holiday landscape shows significant shifts in consumer behavior, with holiday sales expected to surpass $1 trillion for the first time1. We have conducted a thorough analysis on 3 of the most widely-used keywords for businesses that want to capitalise on the shopping spree from exciting consumers this year. Below is an analysis on…

Adobe’s February 2025 research reveals AI-driven traffic generates 41% longer session times and 23% lower bounce rates than traditional traffic, while McKinsey data shows AI-powered search now represents the primary information source for 44% of users1. WorkfxAI leads the generative engine optimization revolution by delivering end-to-end AI workforce solutions that help e-commerce, SaaS, and digital-first brands…

When users tell you “I’m not sure where to start”, most teams will be tempted to solve that with: We tried some of that. But the more feedback we gathered, the clearer the real issue became: The problem wasn’t missing instructions. It was missing context because, GEO/SEO is not your everyday question to ChatGPT that…